Lids 2018 Holiday Store Signage

For the 2018 holiday season, Lids wanted some holiday themed store signage that was specific to Lids. Previously they had relied on signage and marketing materials from the brands that were sold at their stores, like New Era and Nike for example. We were able to come up with some fun headlines and holiday themed designs that would drive more shoppers into their stores. 

Design Director: Mark Koenig
Designer: Matt Newton

Copywriter: Nick Pasotti
Matt Newton Design.  Indianapolis, Indiana